CLIENT
POMO
INDUSTRY
Food & Beverage
SERVICES
Brand Identity • Film & Photography • Digital Development • Collateral Design • Social Assets
SITUATION
The Challenge
POMO Pizzeria is one of only a handful of true Neapolitan pizzerias in the United States. Their VPN (Associazione Verace Pizza Napoletana) certification is a rare and hard-earned badge of authenticity, which we needed to relay through the brand and all of their messaging and collateral.
PROCESS
Strategy & Approach
Using bold Italian racing colors as immediately-recognizable and culturally unmistakable inspiration, coupled with classic black and white photography, we developed POMO’s sophisticated and uncompromising brand.
RESULTS
Final Experience
POMO has expanded exponentially since its launch, and now competes in five different market sectors. They continue to command to please its growing customer base.

