CLIENT

CA Ventures

INDUSTRY

RE

SERVICES

Brand & Marketing Strategy • Identity and Brand • Digital Development • Film & Photography • Digital & Social Campaigns

SITUATION

The Challenge

CA Ventures is an developer of environments, experiences and results through visionary real estate projects. We were tasked with pre-leasing half a dozen of their unbuilt properties throughout the United States.

PROCESS

Strategy & Approach

Our strategy and approach included custom brand elements mixed with professional drone footage, computer animation and renderings, video and photography. These assets told the story, catered to the demographic interested in their product. In lieu of traditional advertising, we had students as “boots on the ground” targeting visiting parents with iPads.  

RESULTS

Final Experience

80%+

Average rental occupancy at the time of each property CIO