CLIENT
City of Phoenix
INDUSTRY
Municipal & NPO
SERVICES
Brand film
SITUATION
The Challenge
Downtown Phoenix is rapidly growing into a hub of innovation and commerce, with many businesses relocating to be part of the growth. The City of Phoenix needed a way to tell this story, so we created a compelling brand film to capture attention of business leaders all over the country.
PROCESS
Strategy & Approach
Through in-depth interviews with government and small business leaders, we were able to paint a robust picture of why working in downtown Phoenix is a must.
RESULTS
Final Experience
Feedback was positive, as city officials and community leaders alike were engaged and inspired by the film.